Great Innovative Tips from a Video Production Company in SoCal

Top Tips For Better Quality Video Production


Internet marketing involves creating quality videos that people will want to sit through. You need to focus on offering valuable information and providing a seamless viewing experience for everyone that chooses to watch the video. No, you will not need to hire a professional crew to produce your videos, but you will need to invest time and effort into learning more about the production process. To help you get started, we have compiled the most helpful Internet advice into one article!


1. Many people make the mistake of copying other people’s successful videos. It’s always advisable to suppress this urge and opt to create something unique. You may borrow concepts or raw ideas from other people, but don’t outright copy them!


2. Write a script and jot down ideas for what you want your video to convey in terms of information. Waiting until last minute or trying to come up with ideas on the spot can be extremely stressful. Your video is guaranteed to be better if you’ve planned for it.


3. Choose a quality set for your video and pay attention to the little details. When picking the cast for your video, be selective and make sure your chosen cast members can do their jobs well. Viewers can tell in just a few seconds if quality control wasn’t something you put very much stock in.


4. Consistent sound quality is a must, especially for people expecting to watch videos in HD. Hidden mics are well worth investing in if you’re going to be shooting several videos.


5. Set up lights to ensure that your video is properly exposed. You don’t want too much light as it can mean your video is overexposed, on the other hand, you shouldn’t make your video so dark that it’s hard to make out the people talking.


6. A camera tripod is one of the single most important tools that you can have on hand if you’re going to be producing a video. It can ensure the picture quality remains high and you won’t have any shaky cam moments that can take away from the viewing experience. To help you get better acquainted with shooting videos from the right location, practice first.


7. Do your best to convey the mood that your video is trying to show. You wouldn’t want an emotional video to have the same background and dialogue as a video that’s meant to be entertaining or humorous.


8. Watch videos from people you respect and take notes on what they’re doing. Don’t copy the videos by any means, but do get some pointers as to how you can make your videos better and more appealing to the right crowd.


How to Achieve Greatness in Producing Videos



How To:




Making videos isn’t as easy as the pros make it look. Special thanks to a San Diego video production company for these exclusive tips. Even the successful people on YouTube have trouble every now and then. If you follow the advice from this article, you will discover that you can create videos of interest and viewers will respect you in the process.


For information on contacting Ferrari Productions who contributed to this article:

11717 Sorrento Valley Rd, San Diego, CA 92121
(858) 792-8011


The post Great Innovative Tips from a Video Production Company in SoCal appeared first on Optical Innovations, US.


What To Look For When Buying Video Editing Software

Video Editing user interfaceHaving the right video editing software can make a world of difference in the quality of your videos. Let’s take a look at some of the most important things to keep in mind when choosing a program:


1. Your budget. The amount of money you have to spend on software will largely dictate which programs you can purchase. Decide upfront how much you have to spend. That way you can limit your search to only those programs you can afford rather than wasting time looking at programs that are out of your price range.


2. The file format of your footage. Ideally, the program you choose should be capable of importing footage directly from your camera. Make sure the software you buy supports the file type that is recorded by your camera.


3. The level of control. If you just want to do basic video editing such as cropping footage or adjusting the brightness and contrast, you can probably get by with a basic program. If, on the other hand, you want to do more advanced editing such as adding depth of field, working in slow motion, or working with a green screen, you’ll probably need professional level software.


This video is a little dated but provides great ideas:



Using these simple suggestions, you should be able to find the right video editing program for your needs.



The post What To Look For When Buying Video Editing Software appeared first on Optical Innovations, US.

What Happens when you Order From Us

all orders come from a los angeles fulfillment service, one worldOrdering a new drone or software bundle for editing video? We’ve been asked where our warehouse is located. We’re happy to say that all products ordered from are fulfilled in Los Angeles by our 3pl company, One World Direct (OWD). What that means is that we’re able to provide a better service on the things that our readers think matters most, and that’s testing, trying, reviewing and creating new products. These aspects of our business are more important to us and frankly help us to keep our costs down, ergo, our prices.


Who develops and ships our products


While we have some products in our catalog that we’ve developed ourselves, we also carry other products from manufacturers such as Phantom, Blade and others as you’ve found in our brochure. Our branding is undergoing some changes but we are still carrying all the greats that we’ve been providing via mail-order for many years. As a brand you can trust, oi-us is committed to staying on top of our industry, and our customers benefit from that first hand.


Why order from OI-US?


When you order from us, we’re not going to always provide the cheapest options for your UAV / drone / video needs, but they will all be high quality. There are always graduated options for everyone from backyard enthusiast to professionals. Since the world of this technology is relatively new and constantly evolving, we strive to be the industry leaders in recommending the best and providing the best for your needs. Sometimes all you want is a toy that you can fly around the neighborhood for fun with no need for video capabilities. Other times you want to fly miles away and have a live video feed straight to your smartphone via FPV. You might even want to get into competitive racing of your drone (which we love).


All that to say that when our orders are fulfilled by a third party that handles those logistics, it ensures that delivery comes on-time by a great carrier. Can you find our products on Amazon? Not yet, and probably never. We chose not to bring operations to them because they won’t deliver our products in our boxes, which is a bad deal while we work on creating a brand. So currently the only way to order is straight from our catalog. Get yours today and find the very top drones, cameras, tips, tricks, techniques and industry related news. It’s always there for you, and always providing value!


The post What Happens when you Order From Us appeared first on Optical Innovations, US.

Suggestions When Shooting Cellphone Videos

using cam candie for iphone recordingRemember when cellphone pictures were of really poor quality, and the video function on your cellphone was rather useless? This was the case when phones didn’t have adequate storage and when the image and video quality were nothing compared to what you would get with a video camera. Did you know they are now shooting entire full length 4k movies with iPhones?


Nowadays, people rarely use video cameras; instead, they are all using their smartphones to record videos and upload them to the web. When people shoot these videos, however, they don’t always think about how they can get the best shot. For example, do you see many people flipping their phones sideways to get a wider shot? If you think about it, you likely see most people holding their phones upright. You can get a better shot usually when you turn your phone sideways.


People also often don’t think about cleaning the lens. Wipe it off every once in awhile and look to see how it improves the image that shows up on your phone. It makes a big difference if the lens is dirty. Checkout some cell phone holders for video.


If you are a person that likes to shoot many cellphone videos, you might want to invest in a cellphone tripod. This may sound funny but how many shaky cellphone videos have you seen? You can be sure that your phone is steady when shooting if you use one of these devices.


The post Suggestions When Shooting Cellphone Videos appeared first on Optical Innovations, US.

Wireless Surveillance Systems to Stop Thieves and Shame Burglars

We have decided to go with wireless video surveillance system for security as we need something that will help us keep an eye on our home. There have been a few break-ins around our neighborhood and they are making us nervous. The people are breaking in during the work day and we want to be able to keep an eye on our home when we are not home. And it’s not just for safety, but I think shaming burglars via viral video is a great thing.


We love our house and want to keep it safe. If someone were to break-in we could replace what they took but our home would no longer feel as safe. I worry that I wouldn’t’ feel comfortable in my own home if that were to happen. I would not want that to happen.


That is why we are going with a good wireless video surveillance system. We have heard good things about using this type of system as it can really help you feel more secure. I am looking forward to creating a safe place in our home and not having to worry about people getting in and taking things that are important to us. The video system will be a good first step for our home.



The post Wireless Surveillance Systems to Stop Thieves and Shame Burglars appeared first on Optical Innovations, US.

Using Cell Phones To Control Drones

When I first purchased a drone earlier in the previous decade, it was expensive, big, and just annoying to control. I didn’t want to have anything to do with it because of that annoying reality. I just wanted something that was easy, but where was I going to find that? It was not around.


The new drones are unique and I love that about them. They are lovely in terms of their looks and are so simple to control. I just love taking out the cell phone and guiding them around as they swerve through the area.


Watch the integration – seamless with the Phantom3


I would have to say it is one of the most satisfying feels to have this control over the drone. The past controllers were not able to do this for me. They were bulky and just plain hideous to look at. I didn’t want them in my hands.



I would say that cell phones to control drones are a brilliant idea and very imaginative. It is also reasonable because you do have your cell phone on you and that means one less thing you don’t have to haul around with you.


Take the cell phone and power it on.


The post Using Cell Phones To Control Drones appeared first on Optical Innovations, US.

Shopping For Drones That Shoot Video

Drones that shoot video are more popular than ever, with countless new models hitting the shelves every day. It’s no wonder, either, when you consider the amazing footage that they can capture. Let’s take a closer look at some of the things that you should consider when deciding which drone to purchase.


First, you need to decide whether you want a drone that has a built-in camera, or whether you want one that has a mount that can hold a separate camera such as a GoPro. If you go for one with a built-in camera, make sure that the video footage is high-quality enough for your needs. In most cases, that means looking for a model that shoots HD video. For the complete list, request a catalog here.


Camera and video quality should be taken into consideration


If you opt for one that has a camera mount instead, make sure that it is compatible with your camera model. Not only does the mount itself need to fit your camera, but the drone also has to be capable of lifting the weight of your camera.



Before buying a drone, be sure to read reviews. Also, check out popular video sites like YouTube for samples of the video shot by a particular drone. Seeing what kind of footage real people are able to capture can give you a good idea of the overall quality of video that it takes.


The post Shopping For Drones That Shoot Video appeared first on Optical Innovations, US.